2024–2025 Audi Matrix LED: What Changed
The 2024 and 2025 model years bring several updates to Audi's headlight offerings in the US market. Most notably, the Q6 e-tron enters the lineup with HD Matrix as standard, and several models have revised trim structures that change where Matrix falls in the lineup.
2024–2025 Model-by-Model Guide
Audi A3 (2024–2025)
Matrix LED: Optional on Premium Plus ($995) and included in Prestige. Standard A3 Premium has LED without Matrix.
Activation needed: Yes, ODIS required.
Audi A4 (2024 — Final Year of B9.5)
Matrix LED: Technology Package on Premium Plus; standard on Prestige.
Activation needed: Yes.
Audi Q5 (2024–2025, updated FY)
Matrix LED: Part of the Technology Package on Premium Plus ($1,300 package includes Matrix + other features); standard on Prestige.
Activation needed: Yes, ODIS required on all current builds.
Audi Q7 (2024–2025)
HD Matrix LED: Technology Package on Premium Plus ($2,200 package); standard on Prestige and 55 TFSI e.
Activation needed: Yes.
Audi Q8 (2024–2025)
HD Matrix LED: Standard on Premium Plus; standard on Prestige and SQ8/RS Q8.
Activation needed: Yes.
Audi A6 (2024–2025)
HD Matrix LED: Standard on Premium Plus and Prestige. Base Premium has LED without HD Matrix.
Activation needed: Yes.
Audi A7 (2024–2025)
HD Matrix LED: Standard across all US A7 trims.
Activation needed: Yes.
Audi Q6 e-tron (2024, NEW)
HD Matrix LED: Standard across all Q6 e-tron trims (it's the only headlight option).
Activation needed: Yes — this is a PPE/DoIP vehicle requiring DoIP-capable interface.
Note: The Q6 e-tron also debuts Digital OLED rear lights as standard — a first for a US-market Audi at this price point.
Audi e-tron GT / RS e-tron GT (2024–2025)
HD Matrix LED: Standard across all trims.
Activation needed: Yes.
Audi RS Models (RS3, RS6, RS7, RS Q8, 2024–2025)
All RS models include HD Matrix as standard equipment.
Activation needed: Yes.
The 2024–2025 Buying Recommendation
If you're buying new and Matrix is important to you:
- Best value for Matrix: A3 Prestige or Q5 Prestige — Matrix included as standard, lowest price point in the lineup
- Best overall package: Q5 Premium Plus + Technology Package — Matrix plus other desirable features at a lower total cost than Prestige
- Technology showcase: Q6 e-tron — new PPE platform, Digital OLED rears standard, most advanced lighting in the current lineup
Budget note: Whichever new Audi you buy with Matrix, factor in $150–$299 for activation. Budget it as part of your purchase — it's a trivial increment on a new car purchase and transforms the headlight experience immediately.